When was the first time paid editing came onto your radar? When you conceived of Wikipedia, did you ever imagine that editors would be financially compensated for their work, or that companies would employ people to influence articles?
From the beginning, it was something I thought we should pay attention to and prevent to the maximum extent possible. I remember the feeling of the Internet community – the appropriate cynicism – when Yahoo introduced a system whereby you could pay them for expedited review of your website for possible inclusion in their directory. Allegedly, such review would be neutral with no guarantees, but many people quite properly had doubts.
It was obvious even then that there are some people who are willing to act immorally.
You've been the most visible and strident promoter of the "bright line" rule prohibiting direct editing by paid editors. What influenced your thinking around this practice, and why do you think it is so important?
The "bright line" rule is simply that if you are a paid advocate, you should disclose your conflict of interest and never edit article space directly. You are free to enter into a dialogue with the community on talk pages, and to suggest edits or even complete new articles or versions of articles by posting them in your user space.
“ | There are easy means to escalate issues if you're having a problem. There is simply no excuse for editing directly. | ” |
I've been an advocate of this because I think it makes a lot of complicated problems vanish completely. First, it avoids the sort of deep embarrassment and bad press for the client that has become common. Second, it answers the concerns that some people have about how to interact with Wikipedia as an advocate. It's almost impossible (assuming you behave in a polite manner) to get into trouble suggesting things on a talk page. And finally: it works. There are easy means to escalate issues if you are having a problem. There is simply no excuse for editing directly.
In my reading, WP:COI at least allows uncontroversial or minor changes, and at most permits any non-promotional edits, even major ones, although they are "strongly discouraged". From the 2009 paid editing RfC to the 2012 COI RfC, a direct prohibition of paid editing has failed to gain consensus. Yet you've described those who support or tolerate paid editing as an extreme minority. Do you agree that the bright line rule is not policy? If it's not, why do you think the community hasn't implemented it yet?
One of the biggest problems in this area is a lack of precision in talking about this. Even in your question, you say "paid editing" but that's much too broad and tends to confuse the issue quite badly. If a university decides to encourage their professors to edit Wikipedia as a public service as a part of their paid duties, that's a wonderful thing (so long as they steer clear of advocacy!). It's paid advocacy that we should be talking about.
I'm unaware of any serious arguments that we should welcome paid advocates into Wikipedia to edit articles about which they have a financial conflict of interest. (To be clear, there are a few people who argue in favor of that, but their arguments are so implausible that it is difficult to take them seriously.)
You've made a distinction between an employed academic versus a PR professional – the first editing in their free time in the area of their expertise and the second as a tainted advocate who shouldn't edit directly at all. Does 'advocacy' lie in the person (and their context) or only the person's behavior?
Both are relevant. If you're a PR professional editing on behalf of your client, then hiding behind the excuse that you're only making NPOV edits doesn't cut it with me at all. There's simply no reason to do that, when working with the community openly, honestly, and editing only talkpages is more effective.
The Public Relations Journal of the Public Relations Society of America (PRSA) published a report by Marcia DiStaso based on a survey of public relations professionals. That report stated that 60% of PR professionals said their clients' articles contained errors; this was more broadly used to claim that 60% of all articles contained errors. What did you think of that result, of the study, and of the attention it received?
It's useless nonsense that we should ignore completely.
The DiStaso study noted that when editors attempted to propose rather than directly make changes, responses were sometimes not received (in 25% of cases) and others took weeks or longer. Does promoting the bright line make it easier for PR professionals to blame Wikipedia for the errors they're presumably not allowed to correct? Would a fair or necessary corollary to the bright line be that Wikipedia should improve its responsiveness to PR editor suggestions and Template:edit request?
“ | Here's a standing offer: any PR professional who feels their concerns have not been addressed in the English Wikipedia should come and post to my user talk page. I will personally see to it. | ” |
I think we should take seriously claims that PR professionals who try to do things the right way are ignored, and investigate every case that is put forward, but it's important to understand that those claims are largely false. One issue here is that PR professionals have not generally taken the time to escalate to the appropriate places.
Here's a standing offer: any PR professional who feels their concerns have not been addressed in the English Wikipedia should come and post to my user talk page. I will personally see to it. This idea that PR people have to edit Wikipedia article directly because they can't get a response any other way is sheer and total nonsense.
You started an FAQ page for your views on paid advocacy. What is the status of that page, and what are your hopes for it in terms of clarifying or influencing policy?
I expect that page will become the basis for a strict policy banning paid advocacy.
We assume good faith here. In what case is it appropriate to assume that a person, because they are paid of their job position, is out to spin rather than improve an article?
It doesn't matter, and this question is again the type of thinking that completely muddles the issue. The appearance of impropriety and the potential for scandal for the client is reason enough to avoid it.
I'm completely unpersuaded by arguments in either direction: that PR people are so evil that they will sneak around and edit if they are banned from doing so openly, or that PR people are so good that we should simply trust that they'll only want to be improving articles rather than spinning. Both of those positions are untenable, but more importantly, both those positions are absolutely irrelevant.
Have any paid or COI editors made positive contributions to the project?
I'm sure some have, but I fail to see any relevance to this question.
What do you think of collaborative efforts such as WikiProject Cooperation and Corporate Representatives for Ethical Wikipedia Engagement (CREWE)?
It's hard to have a simple opinion about complex and noisy community discussion areas. Basically, I can say that I'm happy for people to talk about it.
What role do you think PR organizations such as the Public Relations Society of America (PRSA) and the Chartered Institute of Public Relations (CIPR) can play in improving the relationship between their industry and Wikipedia?
They can put forward clear ethical standards for their member organizations that ban paid advocacy in Wikipedia article space. That should be the clear and overwhelming message from them. They should offer suggestions for the right way to work with the Wikipedia community. They should make it 100% clear that I'm personally committed to this issue and willing to address concerns directly on my user talk page!
CIPR has published a Draft of Best Practices for their members. I worked on the Plain and simple conflict-of-interest guide and presented a version of it to the PRSA as a talk called Learning to speak in Wikipedia's language". Do you think providing resources and education such as these for PR professionals is part of the solution? If so, how can we get those resources into the hands of the PR industry so that we close the knowledge gap?
I do think part of the solution is education. PR professionals need to know that "dark arts" are counter-productive and not in any way necessary. If we have an error, just talk to us about it, we'll fix it. If we don't have sufficient information, just provide it for us (well-written, NPOV, and on the talk page of the article), and we'll deal with it appropriately. This is not mysterious or difficult.
You spoke to employees at Bell Pottinger after their COI editing scandal. Did you treat them as people who suffered from ignorance or as people who had conducted themselves with malice. In other words, is the PR profession just not informed, or does it need moral guidance as well?
“ | If lying to people is not wrong in Lord Bell's world, well, I'm unable to respond except with astonishment. If I had worked there, I would have quit that day. If I were his client, I would have fired him. | ” |
I'm a really nice person who assumes good faith. People sometimes do bad things, whether from ignorance or malice, and it is possible to forgive them. I found the staff members there to be contrite and apologetic.
On the other hand, Lord Bell himself made it very clear to me, in the meeting, that his grasp of the ethics of the situation is essentially zero. After hearing me explain what was done wrong, including Bell Pottinger employees lying about their identity, he said – in the meeting in front of his entire staff – he said that as far as he could tell they had done nothing wrong. If lying to people is not wrong in Lord Bell's world, well, I'm unable to respond except with astonishment. If I had worked there, I would have quit that day. If I were his client, I would have fired him. His attitude is disgusting and dangerous for his clients.
There seems to be a trend, or at least the emergence of one, of experienced editors beginning to offer their services and expertise, as Wikipedia 'consultants'. What do you think of that trend? Is it compatible with a neutral encyclopedia?
I don't think there is any such trend, at least not among good editors. And no, it's not compatible with a neutral encyclopedia.
You once described Wikipedia as a novel economic development where distributed communities of people with time, knowledge, and interest produce content that would otherwise be economically unfeasible. You have also described Wikipedia as a "cathedral of knowledge", a place free from the detritus of commercial motivations and advertising in particular. Do you think paid editors or even advocates can ever be welcome in that picture?
Of course, we can be welcoming to anyone. But it's important that those who have a financial conflict of interest avoid direct article editing at all times, and disclose fully.
In 10 years, what would it meant to you if there was an entire cottage industry of Wikipedia editors who were paid for their work? Do you think the encyclopedia could survive such a development?
It's difficult to answer such a hypothetical. It's so at odds with reality that it just isn't going to happen.
You've identified paid advocacy as a unique problem, but unpaid advocacy is also something the encyclopedia deals with regularly. The worst of those cases result in ArbCom cases, blocks, and bans. As the community has mechanisms to deal with unpaid advocacy, do you think paid editing or paid advocacy is more uniquely or severely a threat?
In many ways, it's less of a threat. The point is that it's a simple and cleanly identifiable threat, and there's a mutual interest in following the bright line rule: it's better for clients of PR firms, and it's better for Wikipedia.
WP:BLP policy has gone a long way towards recognizing and remedying the real harm that Wikipedia can do to living people. Is there an imbalance in the fact that we don't have a corresponding policy protecting corporations from real harm?
WP:BLP applies to corporations, which are just collections of people. I don't see any need for extending the policy, although I could be convinced if evidence were produced of an ongoing problem that an explicit extension would help solve.
One of the challenges of updating COI policy has been the difficulty of codifying who exactly is an advocate versus just an editor, and what types of edits are controversial versus benign. What are your thoughts on the task of making COI policy more detailed, concrete, and ultimately effective?
I don't think it is difficult at all, as long as we trash this concept that it is ok for people with a financial conflict of interest to make "benign" edits directly. That opens a huge can of worms in terms of determining which edits are benign. Best to not edit article space directly at all.
I think we can be relaxed about "emergency" situations – vandalism or severe BLP violations. Even those kinds of edits should be generally avoided by those with a COI – better to raise the alarm at BLPN or similar noticeboards (again, my user talk page is highly effective at getting the attention of good editors). But if someone with a COI makes an edit like that, we don't need to freak out.
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Following considerable online and media reportage on the Gibraltar controversy and a Signpost report last week, the Wikimedia UK chapter and the foundation published a joint statement on September 28: "To better understand the facts and details of these allegations and to ensure that governance arrangements [are] commensurate with the standing of the Wikimedia Foundation, Wikimedia UK and the worldwide Wikimedia movement, Wikimedia UK’s trustees and the Wikimedia Foundation will jointly appoint an independent expert advisor to objectively review both Wikimedia UK’s governance arrangements and its handling of the conflict of interest."
Central to the debate have been Roger Bamkin's three simultaneous roles as English Wikipedia editor, WMUK trustee, and paid consultant for the innovative public projects MonmouthpediA, and more recently GibraltarpediA – projects that may have far-reaching benefits for the WMF movement, enabling on-the-spot access through mobile technology to the foundation's stored knowledge of locations of interest such as historical houses and monuments. The key to the innovation is the application of QRpedia QR code plaques (co-developed by Roger), which are installed at sites of interest under a trademark agreement with the foundation.
Roger declared his paid consultancy for Monmothpedia, in both his blog and candidature statements; nevertheless he was re-elected by the chapter's in May 2012 in the knowledge of his roles. He offered his resignation at least twice to the WMUK board to resign in relation to those declared conflicts. Questions related to English Wikipedia guidelines, especially those governing DYK, fall under the competence of the community and therefore will not be part of the review conducted by the advisor.
The organisations agreed that the WMF will take care of fundraising technicalities (processing) in the UK during the upcoming annual global fundraiser towards the end of the year. Under the new financial structure, this move has no direct consequences for the chapter's planned budget for the next fiscal year or for its five-year plan, and WMUK can apply for FDC funding. Thomas Dalton, the chapter's former treasurer, said this should be seen as an opportunity to broaden the chapter's financial basis and to become more financially independent of the WMF's annual campaign.
With the support of Cooley LLP, the WMF's attorneys, Holliday filed a motion on 26 September to variously strike and dismiss IB's complaints, asking for costs to be awarded against IB. The motion describes the original lawsuit as "a meritless action brought not to win, but to intimidate, threaten, and ultimately silence persons engaged in speech that IB dislikes but the Constitution protects." The motion contains 23 pages of legal argument, in which more than 40 US court judgements are cited. The motion sets out why IB cannot in this instance make prima facie cases of common-law trademark infringement, unfair competition, or civil conspiracy; and it accuses the plaintiff, among other things, of stifling debate, of cherry-picking email texts in its lawsuit in a way that distorts their meanings, and of "bluster".
Holliday had already filed papers the week before to transfer the IB lawsuit from the LA County Superior Court to the federal US District Court for the Central District of California. The motion will be heard on 5 November by Judge Stephen V. Wilson. The trial date for the original lawsuit has not yet been set. The Signpost understands that proceedings would, if it became necessary, relate also to the interests of Heilman, the other named defendant in IB's lawsuit.
Kelly Kay, the foundation's deputy counsel, said "We fully agree with Ryan’s position, and we hope his motion is successful. We think community volunteers like Ryan deserve our thanks, not meritless lawsuits."
The community can vote on proposals that have been submitted according to proper process between 07:00 UTC October 2–16 to determine the name.
Five featured articles were promoted:
Three featured lists were promoted:
Nine featured pictures were promoted:
The Toolserver is an external service hosting the hundreds of webpages and scripts (collectively known as "tools") that assist Wikimedia communities in dozens of mostly menial tasks. Few people think that it has been operating well recently; the problems, which include high database replication lag and periods of total downtime, have caused considerable disruption to the Toolserver's usual functions. Those functions are highly valued by many Wikimedia communities, comprising data reports on the relationships between pages, categories, images, and external links; support for Wiki Loves Monuments, OpenStreetMap and GLAM projects; talk-page archiving services; edit counters; and tools aimed at easing many automated administrative processes such as the account and unblock request processes on several major wikis, as well as cross-wiki abuse detection.
It was originally set up in 2005 through the donation by Sun Microsystems of servers to Wikimedia Deutschland (WMDE); so it was almost by coincidence that the German chapter was prompted to take on responsibility for the project. WMDE has since invested heavily in Toolserver infrastructure and its operations—an unusually global role for a chapter, resulting from the particular nature of its revenue streams and German charity laws. There has been in-kind support from the Wikimedia Foundation, mostly in the form of database replication and space in its Amsterdam data centre (valued at US$65k a year), as well as financial grants to expand the hardware (example). Nevertheless, WMDE still makes up the bulk of the general budget of about €100k (US$130k); other chapters, such as Wikimedia UK, have also made smaller contributions.
In 2011, the Foundation announced the creation of Wikimedia Labs, a much better funded project that among other things aimed to mimic the Toolserver's functionality by mid-2013. At the same time, Erik Möller, the WMF's director of engineering, announced that the Foundation would no longer be supporting the Toolserver financially, but would continue to provide the same in-kind support as it had done previously.
DaB is the volunteer who administers the Toolserver, and who in the process has acquired unique expertise for running the system. (WMDE has also contracted Marlen Caemmerer to assist in Toolserver administration since October 2011.) DaB told the Signpost that there is a simple reason for the recent degradation in performance: the Toolserver's hardware was not added to in 2012, while more tools have been written and more people are using the tools. The German chapter, he says, has refused his request to extend the hardware infrastructure, giving only a vague commitment of support. But its September forward planning allocates just a fraction of last year's funding.
DaB's comments are a reference to a message from WMDE's CEO, Pavel Richter, who publicly reassured Toolserver developers this week that "Wikimedia Deutschland will make all necessary investments [including new hardware] to keep the Toolserver up and running", but said that the chapter could not ignore the existence and growth of Labs. The movement now faces a complex challenge in working out how to maintain continuous support of the tools, a complexity that is obvious from recent debates (conducted in German) on Meta and the German Wikipedia; moreover, DaB has threatened to resign if WMDE does not allocate funds for hardware purchase.
What the WMF didn't anticipate, and what it now seems as though they're naively ignoring despite the outcry, is that WMDE doesn't have anything like the foundation's eight-figure budget, and apparently the WMF has decided the Toolserver is going to get the short end of the stick when it comes to funding.
Richter's reference to Wikimedia Labs' rapid growth prompted WMF deputy director Erik Möller to express the Foundation's thinking (full version, including rationale) in response to questions raised about the scenario:
Möller accepted that Labs, while well-resourced both in terms of processing capability and storage space, is not yet suitable for Toolserver migrants, lacking (among other things) both database replication and a "Quick Start" mode for users uninterested in Labs' capability for custom server setups. While funding has been put aside for developing such features, Möller would not commit to targeted WMF funding for tool transition, and therein lies the cause of concern among volunteer Toolserver developers: that they could be left facing a switchover deadline without being in a position (lacking either the time, the capabilities, or both) to migrate their tools themselves. They are concerned, then, that only time will tell what will happen to these popular but difficult to migrate tools, to whose continued existence both WMDE and the WMF seem unwilling to commit.It is true that we (the WMF) have ... asked WMDE to work with us in transitioning from Toolserver to Labs. ... Chapters are autonomous organizations, and it's WMDE's call how much / whether it wants to continue to invest in [the Toolserver] ... However, for our part, we will not continue to support the current arrangement ... indefinitely. The timeline we've discussed with Wikimedia Germany is roughly as follows:
- Wind down new account creation on Toolserver by Q2 of 2013 calendar year
- Decommission Toolserver by December 2013
English Wikipedia arbitrator Hersfold was closely involved in writing the "unblock ticket request system" (UTRS), which allows blocked users—including innocent parties caught up in range-blocks—to appeal their blocks. UTRS, created only recently and now officially mandated by the Foundation, is written for the Toolserver, not the Labs environment. Hersfold told the Signpost:
How Labs functions seems to be almost completely different from how the Toolserver functions. We've been told multiple times that Labs will provide lots of "beefy" infrastructure for tools development; ... users will be able to set up virtual machines, or "instances" ... to handle their development, and submit new programming code to a shared location. As one may expect from the Foundation, it's a very collaborative setup. Once inside their instance, a user can more-or-less do whatever they want; install MediaWiki, run a bot, set up web pages for tools, whatever. But most people on the Toolserver don't need "beefy"; we just need a web server that will let us run our tools and access the databases holding information about Wikipedia and the other projects. If someone needed "beefy," they'd have set up their own server ages ago. While Labs is all swishy and fancy (and presumably has less downtime than the Toolserver), it's an environment we're all completely unused to, and perhaps worst of all, it provides no access to the Wikimedia databases, which will prevent most tools and bots from working at all. Supposedly this functionality will be available at some point in the future [editor's note: planned for the first quarter of 2013] ... I don't think either organization fully realizes how much Wikipedia, the Commons, and all the other projects rely on the tools provided by the Toolserver ... [if it goes,] most of the tools and bots we take for granted will suddenly cease to function.
Carl, another developer, agreed, "labs will be useful for some projects, particularly for developing MediaWiki extensions. [But] the current plans seem to be intentionally preventing [other] Toolserver users from simply migrating their tools to Labs; the result will be a great leap backwards when/if the toolserver is taken offline."
The Signpost understands that a further sticking-point is licensing: while recommended to, some tool operators have not released their code under a free license, which is a requirement for using Labs (one operator has stated he legally cannot do so, since he created the tool using his company's computer systems, so the company holds the copyright).
Not all fixes may have gone live to WMF sites at the time of writing; some may not be scheduled to go live for several weeks.
In celebration of the 50th anniversary of the James Bond film series, we spent some time bonding with WikiProject James Bond. The project is in the unique position of having already pushed all of its primary content to Good and Featured status, including all of Ian Fleming's novels, short stories, and every film that has been released. Work has begun in earnest on the article Skyfall for the release of the new Bond film later this month. The project could still use help improving articles about Bond actors, characters, gadgets, music, video games, and related topics. We interviewed Schrodinger's cat is alive (SchroCat), igordebraga, and Betty Logan.
What motivated you to join WikiProject James Bond? Please share with us your favorite Bond novel, movie, and actor.
Have you contributed to any of the project's Featured and Good Articles? Why has the project been so successful in building every Bond story and film to Good Article status? What can other WikiProjects learn from the persistence of WikiProject James Bond?
Are there any gaps in the coverage of the James Bond series? Are some decades of the series's existence easier to research than others? Where can the project's articles use the most improvement?
Do James Bond articles attract the vandalism, in-universe writing, fancruft, or speculation that beleaguers WikiProjects dedicated to other works of fiction?
Does the James Bond series's popularity and longevity impact the recruitment of members to the project? How does the project's community compare to other long-running series like the recently interviewed WikiProject Doctor Who or WikiProject Star Trek?
With the new James Bond film Skyfall due for release in October on the film series's 50th anniversary, what articles need the most attention? How can Wikipedians help prepare for future developments in the James Bond series?
Next week, we'll celebrate another anniversary by revisiting the largest WikiProject ever created. Until then, explore five years of the WikiProject Report in the archive.
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